If you’ve ever worried that your talk isn’t engaging enough — this workshop is for you.
In Captivation Code™, you’ll learn how to write...
... a title that actually makes people want to show up,
... an opening strong enough to jolt the audience out of their LinkedIn doomscrolling,,
... and a close that makes them take action (instead of clapping politely and forgetting your name five seconds later).
Oh, and we’re doing it using content you’ve already got.
No reinvention.
Just smart repositioning that makes your talk pop — and your audience perk up.
You’ll walk away with fresh, powerful building blocks for your next talk or keynote — without the usual blank-page panic.
Here’s what we’re digging into:
Psychological Triggers - Powerful little switches to make your audience sit up and feel like you’re reading their minds.
Lightning Bolts - You’ll create a scroll-stopping title, an opening that slaps (in a good way), and a close that gives them a reason to act now— not after they’ve “had a think.”
Metaphors and Analogies - Turn “what does that even mean?” into “tell me more” — by translating dry and technical into something relatable and concrete that sparks curiosity and sticks.
A business book author with a course, coaching or services that’s sold over £10k
A corporate leader looking to make waves on stage (without the snooze factor)
You’re ready to grow your impact and income through speaking
Your space reserved for this two hour intensive workshop
A Talk Planning session (15 mins) - speak with Sarah ahead of the workshop to start identifying talk tactics.
Workbook - access to the workbook for the intensive.

Attended 'The Big Idea Workshop'