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BOOKABLE SPEAKING ASSETS™

Behind the scenes: How I create the three core speaking assets every speaker needs to become extra bookable and land gigs for their dream speaking events.

Whether you get booked for a speaking gig or not, will often come down to how well your talk is positioned in the speaker assets that organisations, bureaus and event planners will review.

Most authors and experts create these from their expert viewpoint, and fail to connect it to the problem that the booker wants to solve.

We get you to create your speaker assets from a marketing viewpoint, tapping into the psychology of your target client, with the aim of making you the obvious choice for the gig. 

In this training I’m going to show you what makes a speaker highly marketable, and walk you step by step through building the key assets you need for your speaker page and confident gig outreach.

WHAT YOU’LL LEARN FROM BEHIND THE SCENES, INSIDE BOOKABLE SPEAKER ASSETS™:

  • The most important thing to prioritize if you want to get booked to speak.

  • The three pipelines for gig bookings and what you need to do to increase the flow in each

  • How to determine the psychological location of your target audience so that you position your talk as the bullseye of what they’re looking for

  • Learn how to angle your talk to the ‘hot topics’ of the marketplace so that you amplify your bookability without losing your authenticity

  • How I transposed the secrets of the direct marketing gurus to create a four step process for building the sexiest talk titles

  • The way to adapt your signature talk to become bookable for multiple audiences

  • Step-by-step training in building the MVP assets you need to begin your gig outreach

  • Why most speaker bios are fundamentally flawed and cost you the attention of the booker

  • How to identify your secret sauce that will make your talks unique and tons more sexy.

  • The golden one sheet that will show your value even if you are just starting out as a speaker

  • When and how to pitch your talk and show the value you are delivering at the appropriate time in the outreach process

  • Speaker One Sheet Templates & Examples

  • Speaker Bio Examples

  • 100% LIFETIME GUARANTEE

    If you do not get value from this training and templates you can claim a full refund at any time for any reason. Simply email your receipt and you will be refunded inside 3 working days.

    WORKSHOP TICKET

  • Bookable Speaker Assets™, live session: Wednesday, 18th December, 2024 @ 15.30 GMT / 10.00 am ET (2hrs)

  • Q&A Session - Friday, 3rd January @15.00 GMT / 10.00 am ET (60 mins)

  • On-going access: workshop replays, training resources — plus future updates

  • Playbook: Bookable Speaker Assets™ – step by step guide to making you and your message marketable

  • CLAIM THIS OFFER

    £100 (Save £400)

    VIP OPTION

    EXACTLY WHAT YOU'LL GET:

  • 90-min, private 1:1 Zoom with Sarah, time compressed overview and private co-creation session where we’ll start applying the principles in-real time.

  • 30-days email/SMS support, to answer any additional questions and get feedback & guidance on implementation.

  • Bookable Speaker Assets™, live session: Wednesday, 18th December, 2024 @ 15.30 GMT / 10.00 am ET (2hrs)

  • Q&A Session - Friday, 3rd January @15.00 GMT / 10.00 am ET (60 mins)

  • On-going access: workshop replays, training resources — plus future updates

  • Playbook: Bookable Speaker Assets™ – step by step guide to making you and your message marketable

  • CLAIM THIS OFFER

    £400 x4

    © Sarah Archer | Lemon Squeeze Limited 2024

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